Minka Borec
Psychology of winners
- Psychological principles of winning in business and life
- Insights of Slovenian politicians and business leaders into the psychology of success
- The author's reflections on the psychology of power


About the author
When I was about 17 years old and spending my summers at meditation retreats in Asia and Europe, an Indian sadhu whom I met like Alexander the Great on the banks of the Indus River told me that I should bear the name Aruni because it reflects my inner character and all that I should become. Aruni means the chariot driver of the Sun, conjugal devotion, and glowing gold. I have always highly valued all three aspects – the sun, the purity of a woman’s true love for a man, and gold jewellery. I want my life's work to embody all three symbols. The sun is in my eyes a symbol of a successful person, a complete individual, and an effective leader. The sun shines on all people equally. It does not discriminate between different ones. For him, no one is an enemy or a friend.
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